SEO – What is it and how you can do it yourself?

SEO – What is it and how you can do it yourself?

If you have had any involvement with the digital world you have probably heard of the term SEO, whether as a concept in your business, a service or plugin offered by your website host, or as an offer in a spam email you’ve received. But what do those three little...
A Guide to Customer Personas

A Guide to Customer Personas

When it comes to marketing your business, one of the more useful concepts you will come across is customer personas. A well-created and used persona can improve your marketing, boost your sales and help you to improve the way you serve your customers. Here’s our...
FSB’s Digital Bootcamp

FSB’s Digital Bootcamp

On Wednesday, we spent our day at the FSB Digital Bootcamp, held at Devizes Town Hall. With 60 attendees and lots of caffeine flowing… we got under way…   Marketing on a Shoestring The first speaker was Lindsey Burden-Brown, from LBB Business Solutions. Lindsey...
A Small Business’s Guide to Social Media

A Small Business’s Guide to Social Media

Social media is everywhere. People spend hours everyday posting to Facebook, checking Twitter, viewing Instagram or connecting on Snapchat. For small businesses especially, social media is a game changer. It allows you to build a community of current and potential...
Writing a Decent Sales Email

Writing a Decent Sales Email

Driving sales for your business is about communication, whether you want to encourage a previous customer to re-order; a low-level buyer to boost their spend or turn a brand new prospect into a customer, a well written sales email is a vital tool. Creating that email...